P1 Revenue (Actuals)
₹48.1L
M1–M12
P2 Revenue (Plan)
₹16.50Cr
M13–M24
P2 Expense (Plan)
₹14.10Cr
₹14.10 Cr total
P2 Net Surplus
₹2.40Cr
₹24.00 Cr
24M Grand Revenue
₹16.98Cr
Combined
M24 Monthly Rev
₹3.07Cr
Exit run rate
Breakeven Month
M19
First profitable month
P2 Contingency
₹30L
₹2.5L × 12 months
Revenue vs Expense · 24 Months
MONTHLY REVENUE & EXPENSE · ALL 24 MONTHS
Rev P1
Rev P2
Exp P1
Exp P2
Net (line)
CUMULATIVE NET POSITION
EBITDA MARGIN % BY MONTH
Phase Timeline
M1
M2
M3
M4
M5
M6
M7
M8
M9
M10
M11
M12
M13
M14
M15
M16
M17
M18
M19
M20
M21
M22
M23
M24
P2 REVENUE RAMP — M13 TO M24
P2 REVENUE vs EXPENSE
P2 NET EBITDA BY MONTH
YEAR-ON-YEAR COMPARISON · P1 vs P2 TOTALS
| Month | Phase | Revenue | MoM Rev Δ | Expense | MoM Exp Δ | EBITDA | Margin % | Cumulative |
|---|---|---|---|---|---|---|---|---|
| M1 P1 | Pre-Revenue | ₹1.1L | — | ₹6.3L | — | -₹5.2L | -484.7% | -₹5.2L |
| M2 P1 | Pre-Revenue | ₹1.1L | +0.3% | ₹6.4L | +1.5% | -₹5.3L | -491.9% | -₹10.5L |
| M3 P1 | Pre-Revenue | ₹1.1L | +0.3% | ₹6.5L | +1.5% | -₹5.4L | -499.5% | -₹15.9L |
| M4 P1 | Pre-Revenue | ₹1.1L | +2.0% | ₹6.6L | +1.8% | -₹5.5L | -498.5% | -₹21.3L |
| M5 P1 | Early Traction | ₹1.1L | +0.5% | ₹6.7L | +1.7% | -₹5.6L | -505.6% | -₹26.9L |
| M6 P1 | Early Traction | ₹1.1L | +0.5% | ₹6.8L | +1.7% | -₹5.7L | -512.9% | -₹32.6L |
| M7 P1FLI | FLI Launch | ₹3.1L | +179.7% | ₹7.6L | +11.4% | -₹4.5L | -144.1% | -₹37.1L |
| M8 P1 | Growth | ₹4.4L | +41.6% | ₹9.7L | +28.1% | -₹5.3L | -120.8% | -₹42.4L |
| M9 P1 | Growth | ₹5.8L | +31.2% | ₹9.8L | +1.4% | -₹4.1L | -70.6% | -₹46.4L |
| M10 P1 | Scale | ₹7.6L | +31.0% | ₹10.0L | +1.8% | -₹2.5L | -32.6% | -₹48.9L |
| M11 P1FLI | Scale | ₹9.4L | +24.5% | ₹11.2L | +11.5% | -₹1.8L | -18.8% | -₹50.7L |
| M12 P1 | Scale | ₹11.4L | +21.0% | ₹14.3L | +28.3% | -₹3.0L | -26% | -₹53.6L |
| M13 P2 | Early Ramp | ₹18.0L | +58.2% | ₹14.6L | +1.5% | ₹3.4L | 19.2% | -₹50.2L |
| M14 P2 | Early Ramp | ₹25.0L | +38.9% | ₹33.3L | +128.6% | -₹8.3L | -33.1% | -₹58.4L |
| M15 P2FLI | Early Ramp | ₹35.0L | +40.0% | ₹52.0L | +56.3% | -₹17.0L | -48.5% | -₹75.4L |
| M16 P2 | Early Ramp | ₹50.0L | +42.9% | ₹70.7L | +36.0% | -₹20.7L | -41.4% | -₹96.1L |
| M17 P2 | Growth | ₹70.0L | +40.0% | ₹89.4L | +26.5% | -₹19.4L | -27.7% | -₹1.16Cr |
| M18 P2FLI | Growth | ₹95.0L | +35.7% | ₹1.08Cr | +20.9% | -₹13.1L | -13.8% | -₹1.29Cr |
| M19 P2 | Growth | ₹1.30Cr | +36.8% | ₹1.27Cr | +17.3% | ₹3.1L | 2.4% | -₹1.26Cr |
| M20 P2 | Growth | ₹1.70Cr | +30.8% | ₹1.46Cr | +14.8% | ₹24.4L | 14.4% | -₹1.01Cr |
| M21 P2FLI | Scale | ₹2.10Cr | +23.5% | ₹1.64Cr | +12.9% | ₹45.7L | 21.8% | -₹55.4L |
| M22 P2 | Scale | ₹2.50Cr | +19.0% | ₹1.83Cr | +11.4% | ₹67.0L | 26.8% | ₹11.6L |
| M23 P2 | Peak | ₹2.90Cr | +16.0% | ₹2.02Cr | +10.2% | ₹88.3L | 30.4% | ₹99.8L |
| M24 P2FLI | Peak | ₹3.07Cr | +5.9% | ₹2.20Cr | +9.3% | ₹86.6L | 28.2% | ₹1.86Cr |
| P1 Total (M1–M12) | ₹48.1L | ₹1.02Cr | -₹53.6L | -111% | ||||
| P2 Total (M13–M24) | ₹16.50Cr | ₹14.10Cr | ₹2.40Cr | 15% | ||||
| Grand Total (M1–M24) | ₹16.98Cr | ₹15.12Cr | ₹1.86Cr | 11% |
P2 Total Revenue
₹16.50Cr
₹16.50 Cr
P2 Total Expense
₹14.10 Cr
Budget locked
P2 Net Surplus
₹2.40Cr
₹2.40 Cr profit
M13 Revenue
₹18.0L
Starting point
M24 Revenue
₹3.07Cr
₹3.07 Cr / month
Rev Growth M13→M24
₹17×
17× revenue growth
Year 2 Monthly Detail
| Month | Revenue | MoM Rev Δ% | Expense | EBITDA | Margin % | Status |
|---|---|---|---|---|---|---|
| M13 — Jan Y2 | ₹18.0L | Base | ₹14.6L | ₹3.4L | 19.2% | Profitable |
| M14 — Feb Y2 | ₹25.0L | +38.9% | ₹33.3L | -₹8.3L | -33.1% | Investing |
| M15 — Mar Y2FLI | ₹35.0L | +40.0% | ₹52.0L | -₹17.0L | -48.5% | Investing |
| M16 — Apr Y2 | ₹50.0L | +42.9% | ₹70.7L | -₹20.7L | -41.4% | Investing |
| M17 — May Y2 | ₹70.0L | +40.0% | ₹89.4L | -₹19.4L | -27.7% | Investing |
| M18 — Jun Y2FLI | ₹95.0L | +35.7% | ₹1.08Cr | -₹13.1L | -13.8% | Investing |
| M19 — Jul Y2 | ₹1.30Cr | +36.8% | ₹1.27Cr | ₹3.1L | 2.4% | First Surplus |
| M20 — Aug Y2 | ₹1.70Cr | +30.8% | ₹1.46Cr | ₹24.4L | 14.4% | Profitable |
| M21 — Sep Y2FLI | ₹2.10Cr | +23.5% | ₹1.64Cr | ₹45.7L | 21.8% | Profitable |
| M22 — Oct Y2 | ₹2.50Cr | +19.0% | ₹1.83Cr | ₹67.0L | 26.8% | Profitable |
| M23 — Nov Y2 | ₹2.90Cr | +16.0% | ₹2.02Cr | ₹88.3L | 30.4% | Profitable |
| M24 — Dec Y2FLI | ₹3.07Cr | +5.9% | ₹2.20Cr | ₹86.6L | 28.2% | Profitable |
FLI Season Impact
M15 · Mar Y2 · FLI Season
₹35.0L
Rev · Exp: ₹52.0L · EBITDA: -₹17.0L
M18 · Jun Y2 · FLI Season
₹95.0L
Rev · Exp: ₹1.08Cr · EBITDA: -₹13.1L
M21 · Sep Y2 · FLI Season
₹2.10Cr
Rev · Exp: ₹1.64Cr · EBITDA: ₹45.7L
M24 · Dec Y2 · FLI Season
₹3.07Cr
Rev · Exp: ₹2.20Cr · EBITDA: ₹86.6L
Expense Category Mix
P2 Expense by Category · Charts
P2 EXPENSE PIE BREAKDOWN
SALARY + MARKETING TREND (P2)